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*The survey was conducted by Wakefield Research among 1,000 nationally representative U.S. To learn more about the Colgate Smile Fund initiative and Colgate's commitment to championing optimism in action, visit /optimism and follow us on Facebook, Instagram, and Twitter. Join us as we use the power of a smile to encourage optimism everywhere. That's why I'm excited to partner with Colgate to build awareness of this initiative and help parents and caregivers as they ensure the kids in their lives thrive.'

'I know that change begins with the adults and role models in kids' lives. Shifting this mindset among young people and working with them to build resilience, self-confidence, and empathy can help them become more resilient and optimistic into adulthood,' said Cobie Smulders, actress and Colgate Ambassador. 'As a mother, I've seen the social and emotional effects the pandemic has caused these last few years. The work will ultimately impact almost a quarter-million children in systemically under-resourced schools in the upcoming 2022-2023 school year. The training will support AmeriCorps members in their role as student success coaches, helping children build critical life skills like self-awareness, self-management, social awareness, relationship-building and decision-making.

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Colgate's Smile Fund donation will assist in the development of social-emotional training resources and capacity building for City Year AmeriCorps members young adults who serve full time in schools. Through City Year's 'Whole School, Whole Child' approach, the organization helps students and schools succeed by training City Year AmeriCorps members to help K-12 students strengthen their academic, social and emotional skills. 'Together, we can make a difference and better support their hope for the future.' Teaming up with City Year provides a special opportunity to help kids across the country with the needed resilience and optimism training that can help set them up for long-term success,' said Bill Van de Graaf, Vice President of Marketing North America, Colgate-Palmolive. 'I'm enormously proud of our new Colgate Smile Fund initiative and the support of City Year. In its first year, the Colgate Smile Fund will award a donation to City Year, a non-profit organization that works in systemically under-resourced schools across the U.S. to help students succeed.

This effort will support healthy and bright futures for children, their families, and communities by investing in non-profit organizations that help to equip today's young people with the skills needed to thrive in and out of school. And with the right support, today's youth can get back on track to become more resilient, optimistic people.Ĭolgate believes that everyone deserves a future worth smiling about and is committed to advancing its mission through the launch of the Colgate Smile Fund initiative. Kids are in a critical developmental phase in their lives where they can still shape their long-term outlook and ability to overcome challenges. In fact, according to a new Colgate study*, nearly 7 in 10 parents of school-aged children (69%) say it is more difficult for their kids to be positive about the world today than it was just a couple of years ago. NEW YORK, J/PRNewswire/ - Over the past two years, families have experienced events that have upended their lives and expectations of the future. Actress and Mother Cobie Smulders Teams Up with Colgate to Raise Awareness of Needed Optimism & Announce Colgate Smile Fund Donation to City Year

Venture forthe pca application